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Through our Promoters, In-Store Promotions are continually raised on a weekly basis , at Different Locations and Prime Positions, with the scope to create and increase the Brands awarness, trust and consumption.
It is our believe that regular In-Store Promotions are highly benefical, since apart from advertising , they offer the prospective Customers first hand experience on the Products we offer, whilst at the same time providing us with the Customers perception of the product on offer.
This allows us to act accordingly where necessary. |
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By means of our own Merchandisers, Impex Limited (Malta) ensures that all offered products are stored and displayed in a Prime Location , Therefor increasing the incidence of impluse buying.
As a result the Customer is more prone to include the Product with his/her shopping needs.
The Merchandising Team is Responsible for mantaining and increasing product exposure.
It also offer constant product rotation to ensure First in First Out shelf storage.
They also Co-Operate with the Sales Force to identify the Performance of their Customers and Act Accordingily.
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Creating Special Offers on the Maltese Market Needs and making all the necessary packing adjustments.
The Unit is nowadays one of the important feed to allows us Increase Sales Growth.
It also allows us to do Co-Branding with the authorisation of our Principals. |
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